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March 01, 2010

Extreme Makeover, Weiner Edition: RKS Redesigns the Deadly Hot Dog

Last week, the American Academy of Pediatrics called for the redesign of hot dogs. “If you were to take the best engineers in the world and asked them to design a perfect plug for a child’s airway, you couldn’t do better than a hot dog,” said Dr. Gary Smith, former chairman of the AAP’s Committee on Injury, Violence, and Poison Prevention. “When it’s wedged in tightly, that child is going to die.” Never ones to resist a challenge, or the chance to play with our food, we carved out a little time to explore the redesign of the hot dog.

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posted in In The News and Design Stories, in Press and RKS News.
 
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February 02, 2010

The Role of Design in Business

There are four basic areas in which design has an important role to play in value creation, say Ravi Sawhney and Deepa Prahalad.

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posted in In The News and Design Stories, in Press and RKS News.
 
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January 25, 2010

Coca-Cola’s New Video Proves Brand Happiness Can Be Viral

Happiness is contagious, and that “contagious” quality is where design meets the market. Coca-Cola’s Happiness Machine video is a perfect example of how viral happiness can be.

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posted in In The News and Design Stories, in Press and RKS News.
 
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November 17, 2009

Vestalife Firefly wins CES Innovations Award

The RKS-designed Vestalife Firefly has been honored with a 2010 CES Innovations Design and Engineering Award. The Innovations Design and Engineering Awards program recognizes the most innovative consumer electronics (CE) products in the industry’s hottest product categories.

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posted in In The News and Events, in Press and RKS News.
 
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November 12, 2009

New Models for Engaging Consumers: A Report from Opportunity Green

The business and sustainability conference Opportunity Green, held this past weekend in L.A., was an amazing experience. As we watched the various films and presentations, my wife and I moved from fear (How will the world survive?) to guilt (Look how we’ve polluted our planet!) to the hope that we can all work together, connected by the belief and passion that we will find a better way.

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posted in In The News and Events, in Press and RKS News.
 
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November 09, 2009

Eric Barnes of KOR Water Interviewed at Opportunity Green

Eric talked to Oppgreen Insights at the Opportunity Green conference about KOR’s “Better Me, Better World” mission, and KOR’s partnership with RKS.

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posted in In The News and Design Stories, in Press and RKS News.
 
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October 23, 2009

Mantis and Firefly in Apple Stores!

After taking the iLounge Best of Show Award for Design at their Macworld 2009 debut, Firefly and Mantis are on their way to Apple Stores worldwide.

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posted in In The News and Design Stories, in Press and RKS News.
 
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August 27, 2009

A Better Way to Health Care Reform: Is There a Designer in the House?

As I watch the debate over health care reform, I’ve begun to see clearly how designers can create a solution that wouldn’t be such a bitter pill for so many and would help quiet the level of disagreement currently being experienced by so many.

Here’s how my plan would work:

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posted in In The News and Design Stories, in Press and RKS News.
 
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July 30, 2009

Broken Guitar Has United Playing the Blues to the Tune of $180 Million

Singer-songwriter Dave Carroll’s United flight had just landed when he heard a passenger behind him exclaim, “My god they’re throwing guitars out there.” Members of his band, Sons of Maxwell, looked out in time to see their guitars being tossed by baggage handlers. When Carroll later confirmed that his beloved guitar was a casualty in the melee, it wasn’t just his $3,500 Taylor guitar that was broken. His heart was broken, too. He was able to have the guitar repaired for $1,200, but it will never be quite the same. “It plays well but has lost much of what made it special,” says Carroll.

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posted in In The News and Design Stories, in Press and RKS News.
 
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July 29, 2009

Hamilton Nimbus wins IDEA Silver

BusinessWeek has announced RKS won a 2009 IDEA Silver award for the Hamilton MicroLab® Nimbus, an advanced robotic pipetting system for the preparation of lab samples for molecular analysis.

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posted in In The News and Events, in Press and RKS News.
 
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