How We Used Psycho-Aesthetics™ to Identify Unique Opportunities in the Project.
Using our proprietary Psycho-Aesthetics® 2.0 framework, we conducted in-depth interviews and ethnographic observation in diverse lab settings. We identified key emotional and usability pain points — such as intimidation with complex interfaces, workspace clutter, and trust in precision. These insights guided both the form and interface strategy, ensuring approachability and confidence in operation.
Our engineering team translated Aspargo’s concept into a compact, intuitive device optimized for ease of use and manufacturability. We employed rapid prototyping and fast-fail iteration to refine internal architecture, airflow pathways, and delivery precision, ensuring consistent and accurate spray performance.
To support Aspargo’s long-term product roadmap, we also contributed to intellectual property strategy—defining core functional claims and producing patent-ready CAD documentation that captured novel delivery mechanisms and ergonomic features.
Aspargo showcases RKS Design’s expertise in blending human-centered research, meaningful industrial design, intuitive digital experiences, and brand clarity into a cohesive medical device solution. It redefines oral medication delivery by enhancing accuracy, dignity, and engagement, setting a new benchmark for connected drug-delivery systems and reinforcing RKS’s position at the cutting-edge of med‑tech design.
Strategy
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