Product Design Firm services

RKS is a globally-recognized top product design firm, industrial design company, product development firm, and innovation consultancy.

Founded in 1980, our product design firm and development company works with Fortune 500 companies, startups, and everything in between. Today, our design consultancy resides in a 20,000 sq. ft, solar-powered studio in California that buzzes with category experts in industrial design, product development, engineering design, rapid prototyping, UX UI design, branding, strategy, and research. Our unique in-house rapid prototyping lab allows our industrial designers and product engineers to quickly iterate through fast-fails and develop market-ready solutions quickly. Our design company’s creative culture is and always has been open and inclusive, and we embrace a diversity of ideas, cultures, and backgrounds. RKS is widely regarded as one of the best product design companies in the world, and a top product engineering and development firm

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Advanced Human-Centered Process

Top design is no longer just about winning awards and creating great portfolios—it’s much more. The best products create lasting emotional connections between the product, brand, and service, and the user. The basis of this connection is a foundational understanding and user’s needs and wants. Crafted over forty years, our advanced design thinking approach, Psycho- Aesthetics (P/A), allows us to understand and quantify these emotional connections. Unique among product design companies, this human-centered methodology is deep the bones of our firm. Our product design agency uses it to conceive and bring to life new innovative technologies, new products, and services, new brands, new digital experiences, new environments, even whole new companies. Our best work is done when we create solutions that remain fresh, inspired, relevant, and human. Using this approach, we work with our clients to create lasting, impactful projects that grow their businesses to new heights. United by Psycho-Aesthetics, our design firm creates a common languages with our clients that can be used over the life of the relationship.

Product Design and Industrial Design

As a top product design company and design consultancy we prioritize functional industrial design that emphasizes intuitive creativity and calculated scientific decision-making. In our product design work, we take seriously our responsibility to create impactful designs that define their markets and industries and create new intellectual property. Our highly collaborative environment allows our designers to find best-in-class solutions that consider product form and function, usability, physical ergonomics, marketing, brand development, sustainability, and sales. Our past industrial design projects have blended art and science into sustainable package design, medical devices, water filtration, toys, and more. Our industrial company sees great design everywhere and for everyone, and we are driven by our mission of creating impactful solutions that are both financially successful and address the most pressing social issues of our time. Our design consulting services have been applied to a diverse set of industries including consumer, healthcare. We work with large enterprises and small business alike.

Engineering Design and Product Development

We are globally recognized as one of the best product development companies in the world. We company uses the latest process and technologies and is second-to-none. Our company’s expert product engineering and product development team has decades of experience engineering and developing simple and complex mechanical and electro mechanical systems. Among top product design firms and product development companies, RKS has a rare combination of this in-house technical expertise and the facilities required to engineer and develop. Our firm has both computerized and physical prototyping capabilities, We use industry standard CAD software on the latest devices, and host a full workshop with 3D printing and CNC Machining in our 20,000 sq. ft. studio. This enables to develop prototypes in-hour, speeding time to market through quick-fail assessments. In some product development projects, we use existing systems and integrate them into our designs. In other product development projects, we have to develop entirely new technologies. We are capable or engaging our existing vendors, liaising with client vendors, or sourcing new vendors. While we consider design for manufacturing in all of our designs, we are also able to liase with or source manufactured and suppliers. We can work collaboratively with client designer or engineers, or we can work independently.

Research and Strategy

As one of the best products design companies, we rely on our top-notch research team – experts in ethnographic research and synthesizing consumer insights. We are experts at ethnographic research and synthesizing consumer insights from primary and secondary research. Using our advanced psycho-aesthetic framework we design strategies for businesses, products, and services that are relative, scalable, and adaptive. Strategy is a design competency that links brand, product, and market. Our designers use our psycho-aesthetic approach, to create three types of strategies: A relative strategy that confronts the existence of competing companies and products to find the right white-space; A scalable strategy that looks ahead to the future of business and industry; An adaptive strategy that changes a strategy in the context of new information. A successful business, product, or service needs to consider all three. In most cases, designers are not the consumers and without deeper understanding and insights into people’s behavior and psychological patterns, RKS designs would be unable to create long and lasting benefits over many years. The foundation of this success comes from insights into people, their needs, their aspirations, their challenges, how they work, live, and play, and the interior and social architecture of their lives. We use the picture developed from this ethnographic research as the basis of designs. Our team has years of experience in designing, executing, and transferring data from our ethnographies to award-winning designs.

Brand Design

Today, most industries and companies find themselves competing on brand. Brands fundamentally create trust, through honest emotional connections. These types of emotional connections are priority one for business leaders engaged in strategy, innovation, and design processes. Though we know brands must resonate emotionally, observing this phenomenon is much easier than creating it. Most branding agencies focus on how a brand makes people feel – we focus on how a brand makes people feel about themselves. As designers, we develop brands based on this understanding of how people see the world, resulting in our ability to empathize with them and their dreams and aspirations. As a brand design firm and agency, we define and understand the attributes, benefits, values, and personality of a product, service, or company. In developing brand identity we also consider brand personality, awareness, recognition, and recall. Our work researches deep into name, logo, tagline, graphics, shapes, colors, sounds, scents, tastes, and even movements to create long-lasting emotional connections and differentiation.

Software Development

We used our advanced design thinking methodology to design, build, and validate your ideas into human-centered digital experiences. As the barrier to entry for digital products lowers with the cost of engineering, design has become more and more important. We use our psycho-aesthetic approach to design user experiences and user interfaces that both solve user needs and resonate with the user on an emotional level, turning them into product heroes. At the same time, we use the latest tech and tools. We are as comfortable designing an e-commerce website as we are working in IoT, custom AI deployments, and blockchain tech. We have experience with: augmented reality SDKs, AI-based facial tracking and body tracking/scanning, natural language processing with Amazon Lex, blockchain technologies including smart contracts, decentralized security and privacy frameworks, machine learning algorithms, and deep learning with TensorFlow and sci-kit, video and Image processing, HIPAA compliance and attestation, on-device hardware integration, IoT and beacon technologies, and 3D imaging using OpenGL. We are fluent in many development environments, including web, mobile apps, and software.

Open Innovation and Design

Located in the fertile California design community, RKS’s designs create an emotional resonance between consumers, products, and brands. We welcome not only existing categories of design projects but open innovation. Leading the trends in California Product and Industrial Design and Product Development, RKS services its client’s product design, industrial design, and engineering needs. We are one of the best industrial design firms in the world, and the RKS team is comprised of talented, dedicated industrial designers, engineers, researchers, UI UX designers, and branding and marketing specialists. As a result, RKS provides world-class industrial design, design research, and engineering service to companies not only in Los Angeles and greater California, but also nationally and globally. We work with companies of all sizes – from technology start-ups to category-leading companies that seek to increase market share. We pride ourselves on our creative ability to meet all of our client’s design needs. Ultimately, our company takes great price in meeting the demanding needs a client.

Award-Winning Innovation

Our product design and innovation services have been the recipient of hundreds of awards in multiple years, from every major prize-giving organization, including the Appliance Design Award, CES Innovations Award, CoCreate Award, Core 77 Award, Good Design Award, ID Magazine Annual Design Award, IDEA Award, and the Spark Award. While awards are a measure of design success, we know that our client’s success is ROI. From the beginning of RKS, our product design services have been focused on delivering business results through design. Our company and methodology is based on intedentifying product-market fit, and driving adoption. Our team is highly focused on the ROI of design, and product design that drives business outcomes. As a result, while we offer a selection of services they operate holistically. Our awards come not just from our design work, but from our research, engineering, digital, and strategic capabilities. Even when hired for just one service, we leverage our deep experience to make systematic decisions that benefit the whole product and business.