Elevating the human design experience, since 1980

Product Development Company Header - Image of RKS Team viewing P/A wall

RKS Design

is a human-centered product design firm, industrial design company, product development firm, and innovation consultancy.

Work Spotlight

We take ideas and turn them into reality

XCINEX​

Bringing the Big Screen to the comfort of your home with Venue. The venue uses advanced computer vision to contextualize the viewers and charge on a per ticket basis so consumers can have the latest hits right at home

Singular Genomics G4​

An innovative benchtop sequencing platform with novel, high-performance
chemistry, and advanced engineering optimized to deliver unmatched
power, speed, and versatility.

Talis​

In office analyzer solution that will transform the future of women’s health.

 

Product Design & Development Company Candid/Process Collage 1

"Creativity + Strategic Thinking = RKS.

Atypical of many design firms, Ravi and Lance have brought together a team of passionate, talented designers, researchers, strategists and experience experts that deliver quality results.”

- Chief Design Officer, Life Technologies
List of design and innovation awards for RKS Product Design Company
RKS Design is a top-ranked and award-winning product design company that has been transforming ideas into tangible solutions across industries from healthcare to consumer goods since 1980. Located in a solar-powered California design and prototyping studio, RKS excels in industrial design, human-centered product strategy, UI/UX design, product engineering, and software development, among other services. As a leading global design and innovation firm, founded in 1980, RKS is dedicated to providing strategic help throughout each project, working closely with clients to build creative solutions that make a difference in the World. Our agency has a great track record of delivering innovative solutions to clients, and we are always testing new ideas to ensure that our work and expertise remains relevant and impactful.

Featured Projects

Impact-driven projects that moved us along the way.​

Child Safety Network​

Repositioning a brand in its 30th year to help appeal to millennial parents and facilitate fundraising to ensure the safety of kids.

RKS Guitars​

Reinventing the electric guitar to drive sustainability and increase usability for the optimal playing experience.

Unilever​

Sustainability and Global Strategy to drive and reduce the usage of water in the laundry category for emerging markets.

 

Recent Insights from us over at RKS, as we all continue to innovate together.

Project case studies with our Psycho-Aesthetics™ methodology in action.

Hamilton T1

 As you may have heard, “Music can be the drug of choice for designers.” We are a firm fueled by music, and we thought, what better than a collaborative playlist to share music that fuels our creativity with you?

VGX Inovio

As designers, we develop products that create emotional connections with the user integrating all aspects of form, fit, and function to optimize the user experience. 

Perimetrics

Check out the designer Volume 14. From AI and machine learning to dogs being able to smell diseases, this Volume is overflowing with engaging and divergent information and resources.

Psycho-Aesthetics (P/A)

Psycho-Aesthetics (P/A) is our Advanced Human-Centered Design & Development Methodology

Top product design at our firm is about creating lasting emotional connections between the product, brand, service, and user. We create these connections using a foundational understanding of the user’s needs and wants, seen through the lens of our design human-centered thinking strategy, Psycho-Aesthetics (P/A). Developed over 40 years, P/A helps our company forge strong emotional connections. This strategy is unique among product design and development firms and is built deep into our firm. We leverage Psycho-Aesthetics to innovate across technologies, products, services, brands, digital experiences, and even entire companies, making a positive impact on the World.

Our company does its best work by creating solutions that stay fresh, inspired, relevant, and human. Using this approach, our firm works with clients to create lasting, impactful projects that help their businesses reach new heights. Our agency has learned that the key to success is to constantly test new ideas and push the boundaries of what is possible while always keeping the needs of our clients and their customers at the forefront of our minds. We understand that every client is unique, and we work closely with them to ensure that we are delivering solutions that meet their specific needs and provide real value to their business.
A few of the great institutions that use our design thinking methodology...

Our Services & What We Do

Designer in engineering lab Product Design Firm
Our award-winning design agency has a proven track record of developing innovative products and experiences that meet the needs of users and the market. Founded by industry experts, in 2024 RKS Design remains a global leader in product design and development. With a track record of significant projects and patented technologies, RKS is an industry-leading product design and development company that creates products and experiences that connect, resonate, and drive business outcomes. Our team of in-house designers and engineers work together to create solutions and experiences that are both functional and beautiful, with a focus on delivering projects on time and on budget, while making a difference in the World. Our agency has a deep understanding of the manufacturing process, and we work closely with our clients to ensure that their products can be manufactured efficiently and cost-effectively. We understand that every project is unique, and we bring our expertise to bear on every challenge, ensuring that we deliver solutions that provide real value to our clients and their customers.

Strategy

Ethnographic Research

Injection Field Research Ethnographic Research Product Design Firm

We use human-centered principles and tools to develop deep empathy. Leveraging years of experience and a team of dedicated user researchers, we conduct thorough research to forge a strong emotional bond between consumers and products. By focusing on key data, our smart ethnography methods cut product development costs and save time. Our market research and ethnographic research processes have multiple phases that move from planning to execution, to synthesis, ensuring that our designers and business teams have the insights they need to make informed decisions. Our agency has learned that by conducting thorough research and testing our ideas with real users, we can create products that truly resonate with people and meet their needs. We understand that every user is unique, and we work hard to ensure that our products are accessible and provide value to a wide range of users.

Innovation Consulting

Project Process Innovation Consulting Product Design Firm
We create innovative strategies and solutions. Using our human-centered design approach, Psycho-Aesthetics, we equip organizations to innovate and plan for the future effectively. Despite massive investments of management time and money, innovation remains a frustrating pursuit for many companies. We help organizations form a strategic innovation plan that aligns actions and policies towards a common goal, and continue to support them as they bring their ideas to life and make a positive impact on the World. Our agency has a great track record of helping clients navigate the complex world of innovation, and we are always testing new approaches to ensure that our clients stay ahead of the curve. We understand that innovation is a continuous process, and we work closely with our clients to ensure that they are always learning and adapting to new challenges and opportunities.

Design

Industrial Design

Headphone Prototypes Industrial Design Product Design Firm
We design physical experiences that elevate the human experience. Our approach blends teamwork and innovation to design products that improve lives and encourage more people to use them. We begin every project understanding the strategic goals of our client, and developing deep empathy with