Centralized down payment assistance platform.
User feedback was central to shaping DPA One. Throughout development, we conducted structured testing sessions with housing professionals from across the country—including state HFAs, municipal program managers, and nonprofit partners in Texas, Virginia, and Minnesota. Each participant interacted with early prototypes, completing tasks and offering feedback on usability, clarity, and alignment with their day-to-day responsibilities. We tested three distinct design concepts across multiple user personas to identify the most intuitive, error-resistant experience. From there, we refined key workflows—like program entry, approval, and dashboard navigation—based on what real users found easiest and most trustworthy.
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