RKS performed field studies in warehouses, plants, and distribution centers, observing real-world use cases—heavy lift stations, scanning workflows, rugged outdoor scenarios. Applying Psycho‑Aesthetics®, we mapped user emotions like frustration, precision, and urgency, aiming to design a tool that feels reliable, comfortable, and intuitive.
How We Used Psycho-Aesthetics™ to Identify Unique Opportunities in the Project.
Using our proprietary Psycho-Aesthetics® 2.0 framework, we conducted in-depth interviews and ethnographic observation in diverse lab settings. We identified key emotional and usability pain points — such as intimidation with complex interfaces, workspace clutter, and trust in precision. These insights guided both the form and interface strategy, ensuring approachability and confidence in operation.
Ergonomic redesign reduced reported wrist fatigue by ~30% during long shifts
Device sustained drops from up to 1.8 m and passed IP65/67 ingress tests
One-thumb UI and fast scanning reduced transaction times by ~25%
Strategy
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