VGX - INOVIO
DNA vaccine delivery automation innovation to increase effectiveness and meet stringent regulatory requirements.
What We Did
Inovio was meticulously crafted to be as user-friendly as possible, featuring a one-button operation and an ambidextrous design. Safety was paramount, with a disposable component ensuring the well-being of both the practitioner and the patient. Our design approach focused on creating a soothing environment with ergonomic shapes and friendly colors, turning a potentially tense situation into a comfortable and effortless experience.
Operating on the principle of electroporation, utilizing applied voltages to encourage cells to open up and accept the vaccine, thus enhancing its uptake. When our client approached us with a working prototype, we were faced with a challenge. The device, with its five needles penetrating the muscle and an intimidating electric current, appeared terrifying. Our task was to make it consumer-friendly, hiding its potential scariness while prioritizing the comfort of both clinicians and patients.
Our mission was clear: how do we transform every touchpoint of this experience into something easy, comfortable, and even joyful? To achieve this, we embarked on a meticulous process, envisioning an experience that is effortless and pleasant. We aimed for simplicity and ease, yet striking the delicate balance of not making it too easy. With limited existing references, we delved into uncharted territory, discovering the exciting potential of a new technology and its ability to help people.
We strived to humanize the device, maximizing its potential for the best possible experience. This project presented both challenges and rewards, as we dedicated countless months to bring Inovio to life. The journey of evolution and refinement has led us to this proud moment, where we can showcase the culmination of our efforts. We thrive on tackling unconventional and complex tasks, constantly pushing boundaries to create transformative solutions.