CHILD SAFETY NETWORK
Repositioning a brand in its 30th year to help appeal to millennial parents and facilitate fundraising to ensure the safety of kids.
Brand | Identity | Digital
RKS donated its services to the Child Safety Network to help the non-profit celebrate its 30th year of keeping children safe. Together we worked with their team to refresh the brand by updating their logo, graphics, colors, and messaging to celebrate their legacy while showcasing that they are still relevant and continuing to provide value to the communities they serve. Our job was simple, help the Child Safety Network on their mission to “Educate, Connect, and Protect” children. We moved away from fear-based motivation to encouraging and empowering the parents, schools, and communities to be more involved and proactive in promoting the safety of children. As with any non-profit, it was essential to define a clear message to facilitate the Child Safety Network in generating fundraising and establishing strong partnerships.
“The team at RKS was amazing, innovative, spot-on and truly at the top of their game! The work they performed will help us make the world a safer place for children to live.” — Founder of Child Safety Network
CHILD SAFETY NETWORK
Repositioning a brand in its 30th year to help appeal to millennial parents and facilitate fundraising to ensure the safety of kids.
Brand | Identity | Digital
RKS donated its services to the Child Safety Network to help the non-profit celebrate its 30th year of keeping children safe. Together we worked with their team to refresh the brand by updating their logo, graphics, colors, and messaging to celebrate their legacy while showcasing that they are still relevant and continuing to provide value to the communities they serve. Our job was simple, help the Child Safety Network on their mission to “Educate, Connect, and Protect” children. We moved away from fear-based motivation to encouraging and empowering the parents, schools, and communities to be more involved and proactive in promoting the safety of children. As with any non-profit, it was essential to define a clear message to facilitate the Child Safety Network in generating fundraising and establishing strong partnerships.
“The team at RKS was amazing, innovative, spot-on and truly at the top of their game! The work they performed will help us make the world a safer place for children to live.”
— Founder of Child Safety Network
— Founder of Child Safety Network
Project Spotlight
GameVice
A new mobile gaming category to enable gamers to play video games on the go with physical controls and no latency.
RKS Guitars
Reinventing the electric guitar to drive sustainability and increase usability for the optimal playing experience.
Kor One
Personal hydration with style to eliminate the use of disposable water bottles and ensure a brighter future.
Experience more of our work.
Project Spotlight
GameVice
A new mobile gaming category to enable gamers to play video games on the go with physical controls and no latency.
RKS Guitars
Reinventing the electric guitar to drive sustainability and increase usability for the optimal playing experience.
Kor One
Personal hydration with style to eliminate the use of disposable water bottles and ensure a brighter future.
